Support Black-Owned Business & Brands 365

Woodland Mall is proud to support Black-owned & founded businesses, retailers, makers and brands including: 

Boutique Boulevard - Unique women's clothing and accessories curated from locally owned Black businesses. Located in the Barnes and Noble wing near Kay's.

JCPenney Salon featuring Hair by Athulia (616) 949-0662 specializing in luxury hair care for women of color.

Discover the products Sephora believes in and stands behind:

  • Fenty Beauty by Rihanna
  • Briogeo by Nancy Twine
  • Pat McGrath Labs by Pat McGrath
  • adwoa beauty by Julian Addo
  • Shani Darden Skin Care by Shani Darden
  • Golde by Trinity Mouzon Wofford
  • KNC Beauty by Kristen Noel Crawley
  • Breah Beauty supply by Maeva Heim
  • Qhemet Biologics by Felis Butler

Macy's honors & celebrates the brilliant legacies woven into the fabric of Black history & experience. We are proud to spotlight Black creators & change makers who continue to make their mark. Macy's is also committed to empowering our future leaders by supporting UNCF and Black Girls CODE. Make your donation at the register or online.

Williams Sonoma is paying tribute to the historic achievements of generations of African Americans in the culinary arts and beyond. Get cooking with great recipes and expert cooking tips and explore cookbooks by black authors

You can find music, movies and books by Black artists at Barnes & Noble.

Support Local and visit Experience GR to see Black-owned restaurants in the Grand Rapids area.


*Please check with each store for availability of all brands & products.

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